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Strategic Selling® helps organisations develop comprehensive strategies to win sales opportunities. Sales teams will use the popular Blue Sheet to develop action plans to successfully sell solutions that require approval from multiple decision makers in the customer's organisation.
Strategic Selling® significantly improves the odds of winning complex sales opportunities. It gives organisations a common process and language for pursuing sales opportunities and criteria for allocating resources to determine when to walk away from resource-intensive deals with a low probability of success.
Organisations will have the tools to help salespeople focus time and energy on those opportunities most likely to become profitable, long-term customers.
Strategic Selling Case studies;
Logistics – Fleet Management
Vehicle Industry – Lex
Finance & Insurance – Allianz
Finance & Insurance – Aon
Telecom & IT Case 1 – O2
Telecom & IT Case 2 – O2
Telecom & IT Case 3 – Symbian
Telecom & IT Case 4 – Easynet
Journalism – Auto Trader
Financial Services – Clerical
Professional & Technical Services – Emerson
Professional & Technical Services – Compass
Professional & Technical Services – Hansen
Professional & Technical Services – Experian
Professional & Technical Services – House of Markeing
Biotech & Pharmaceutical – Roche (also in Chinese)
Property – Oakwood
Engineering – Worthington,
Engineering – Thales
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